Women with an Apple Shape all have a full bust and relatively narrow hips, long thin legs and a flat bottom. They often have a broad shoulder and many don't have a defined waist. Smaller sizes will have a fuller bust and flat tummy while larger sized 'apples' have a very full bust and tummy and often are conscious of having 'love handles' and/or 'back' fat particularly near the bra line. Many women with an apple shape have bust and tummy sensitivities and tend to 'cover-up' by wearing floaty styles that hide their shape from the neck to the waist. The visual consequence is that they often look 5-10 kilos heavier than they actually are. 

The key to achieving a beautiful look is to create balance. When you have a balanced look all the attention goes to your eyes and if you think about it logically it's impossible to be mermerised by your eyes and your bust and/or tummy at the same time. The styles shown below have been designed to create balance for women with an 'apple' shape. Many of these styles have a bust minimizing and shoulder softening effect and provide perfect tummy coverage without creating excess 'visual' kilos. If you need help finding the perfect balance for your shape have a chat with a LoveIt Stylist and they will help you understand what to look for. 

Apple Shape  There are 319 products.

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Showing 1 - 12 of 319 items
  • $ HK1,750

    LoveIt's Button Down Dress FVN-6-D-S-PJ lives on the edge of elegance and fun. It's perfect for women who want to express the playful side of their character in conservative environments and in LoveIt's wash and wear silky poly jersey fabric it will be a favorite to pack on any trip in any season. Choose this combination or create your own using LoveIt's... LoveIt's Button Down Dress FVN-6-D-S-PJ lives on the edge of elegance and fun. It's perfect...

  • $ HK1,750

    LoveIt's Button Down Dress FVN-6-D-S-PJ lives on the edge of elegance and fun. It's perfect for women who want to express the playful side of their character in conservative environments and in LoveIt's wash and wear silky poly jersey fabric it will be a favorite to pack on any trip in any season. Choose this combination or create your own using LoveIt's... LoveIt's Button Down Dress FVN-6-D-S-PJ lives on the edge of elegance and fun. It's perfect...

  • $ HK1,700

    The LoveIt's Boat Neck Dress BN-28-A-L-PJ is soft and feminine. The wide boat neck will soften a broad shoulder and this style provides the perfect amount of bust coverage while creating a beautiful classical softness in the upper body. The soft floaty skirt creates an cheeky elegant look and is stunning on all body shapes. It's an ideal dress for work... The LoveIt's Boat Neck Dress BN-28-A-L-PJ is soft and feminine. The wide boat neck will...

  • $ HK1,800

    LoveIt's Signature Wrap Dress WR-33-A-L-CJ will hug your curves in all the right places. This style features a wide deep v neckline and gentle ruching across the tummy making it a great style for women who are tummy conscious. The back of this dress is also fully lined with LoveIt's plush cotton jersey so there's extra coverage for women with back and/or... LoveIt's Signature Wrap Dress WR-33-A-L-CJ will hug your curves in all the right places....

  • $ HK180

    LoveIt's Passion Killer Anti Thigh Chafing Knickers KN-1-0-L-CJ (PKKs) are designed for women who experience thigh chafing, especially in hot, humid climates. Designed in LoveIt's Plush Cotton Jersey your PKKs will feel like a second skin….so super comfortable and light that you will feel like you are wearing nothing at all. PKKs are designed to be worn... LoveIt's Passion Killer Anti Thigh Chafing Knickers KN-1-0-L-CJ (PKKs) are designed for...

  • $ HK850

    LoveIt's High Waisted Pant is perfect for women who are belly, hip and/or butt conscious. Stunning in all sizes the high rise of this style ensures your tummy will look super flat from all angles while the soft drape of the leg provides slimming contour without clinging. Designed in LoveIt's wash & wear plush cotton jersey this pant provides premium... LoveIt's High Waisted Pant is perfect for women who are belly, hip and/or butt conscious....

  • $ HK1,100

    LoveIt's Lace Pencil Skirt SK-18-0-S-D with Side Zipper - 24" makes an elegant statement. Whether it's a date in the boardroom, a date with someone special…or any other occasion when you want to be breathtakingly beautiful…this style will rise effortlessly to the occasion. LoveIt's Pencil Skirts are designed for women with an apple, hourglass or straight... LoveIt's Lace Pencil Skirt SK-18-0-S-D with Side Zipper - 24" makes an elegant statement....

  • $ HK1,100

    LoveIt's Lace Pencil Skirt SK-18-0-S-B with Side Zipper - 24" makes an elegant statement. Whether it's a date in the boardroom, a date with someone special…or any other occasion when you want to be breathtakingly beautiful…this style will rise effortlessly to the occasion. LoveIt's Pencil Skirts are designed for women with an apple, hourglass or straight... LoveIt's Lace Pencil Skirt SK-18-0-S-B with Side Zipper - 24" makes an elegant statement....

  • $ HK1,700

    The LoveIt A-Line Wrap Dress WR-1-A-S-P is designed especially for women with a smaller bust and wider hips. This style in LoveIt's Ponte fabric has a tailored look and feel. The LoveIt A-Line Wrap Dress WR-1-A-S-P is designed especially for women with a smaller bust...

  • $ HK990

    The  LoveIt Wrap Cardi CA-4-E-S-CJ is the ultimate stylish comfort piece. This wrap cardi is designed to flatter your bust, show off your waist and give you the perfect amount of tummy and arm coverage. It's the perfect accessory for any outfit and will take you effortlessly from week to weekend and just about everywhere you want to go….it's one of those... The  LoveIt Wrap Cardi CA-4-E-S-CJ is the ultimate stylish comfort piece. This wrap cardi is...

  • $ HK650

    LoveIt's Shorts SH-1-0-L-PJ in wash & wear soft poly jersey are designed to fall gently against the thigh without clinging. The soft sophisticated cut makes this a perfect style for week to weekend wear. Dress down with a fun tank or dress up with a lace button down shirt. LoveIt's Shorts SH-1-0-L-PJ in wash & wear soft poly jersey are designed to fall gently...

  • $ HK1,100

    LoveIt's Lace Pencil Skirt SK-22-0-L-P with Side Zipper - 22.5" makes an elegant statement. Whether it's a date in the boardroom or a date with someone special…or any other occasion when you want to be breathtakingly beautiful…this style will rise effortlessly to the occasion. This LoveIt Pencil Skirts has a straighter fit and suits women with soft curves... LoveIt's Lace Pencil Skirt SK-22-0-L-P with Side Zipper - 22.5" makes an elegant statement....

Showing 1 - 12 of 319 items