fashion and style 2023

The ultimate plus size style guide for plus size over 50 fashion

Custom Clothes for Women

Plus size fashion is defined by Wikipedia as clothes designed for ladies with bigger proportions. This 'for plus guide 2023' is for women over 50 with bigger proportions who want to look good and feel confident

3 key questions for plus size women over 50...

When it comes to plus size fashion for over 50 women there are 3 important questions to ask yourself before you buy clothes:

  1. 1
    Do I want to buy clothes that make me look younger?
  2. 2
    Do I want to buy clothes that make me look slimmer?
  3. 3
    Do I want buy clothes that make me look stylish?

how to dress at 50 plus to look and feel confident

If you answered 'yes' to any of the questions above follow these 3 golden rules:

  1. 1
    Only buy clothes that fit your 5 torso length measurements 100% 
  2. 2
    Only buy clothes in your eye-popping colors
  3. 3
    Only buy clothes that balance your proportions

Let's break each of these down into steps so you know what to do...

Step 1: how to buy clothes that fit your 5 torso length measurements

Let's start by understanding what your 5 torso length measurements are and why they are essential...

Custom Clothes for Women Critical Measurements
5 Essential Torso Length Measurements

Make sure you buy clothes that fit your torso length measurements 100% from:

  1. 1
    Shoulder to underarm
  2. 2
    Neck to under bust
  3. 3
    Under bust to natural waist 
  4. 4
    Natural waist to hip
  5. 5
    Hip to knee 

why are your torso length measurements so important?

The best way to understand why your torso length measurements matter is to show you what happens when there's a mismatch between you and your clothes.

In the example below the top is too long from the shoulder to the underarm allowing the entire garment to sag. When this measurement is wrong, nothing else matters. Here's why...

Clothes that don't fit you right
If the 5 torso length measurements don't match yours this happens...
  1. 1
    Your tummy looks bigger
  2. 2
    Your hips/thighs/arms look bigger
  3. 3
    You look frumpy 
  4. 4
    You look older
  5. 5
    You look unstylish 

how to buy clothes that fit your torso measurements 100%?

There are 3 ways to buy plus size over 50 fashion:

the problem with ready-to-wear clothes

Ready-to-Wear clothes are great if they fit your torso length measurements perfectly but there's a 90% chance they won't. It only takes one of these measurements to be wrong for your clothes to make you look dowdy and old which isn't on the goal list for most modern women who want to know how to dress at 50 plus. The good news is that there are alternatives...

alternatives to buying ready-to-wear clothes

If you can't find ready-to-wear plus size fashion that fits your torso measurements perfectly there are two great 'made for you' alternatives:

the advantages of 'made for you' clothes

Customized clothes and tailormade clothes are similar in that they are both 'made for you' or 'made to measure clothes'. The main point of difference is that 'customized clothes' are made from modifications to an existing pattern making them broadly more affordable than tailor made clothes which aren't!

For plus size over 50 fashion both options provide significant advantages:

  1. 1
    Your clothes will fit your torso measurements perfectly
  2. 2
    You can choose 'eye popping' colors (more on this later)
  3. 3
    You can choose styles that balance your proportions (more on this later too)

The best way to understand the benefits of custom plus size clothes is to show you how they look on plus size women who are just like you — ie: they are our customers, not professional models. Once you've experienced the difference you will never go back to ill-fitting clothes...

step 2: how to buy clothes in your 'eye-popping' colors

The next step in our plus size style guide for women over 50 is buying clothes in your 'eye-popping' colors...

How to make you look younger
What are Eye-Popping Colors? 

Your 'eye-popping' colors are single color or multiple color combinations that draw focus naturally to your eyes

Your 'eye-popping' colors will:

  • Make you look younger without makeup
  • Make you look slimmer
  • Make you feel confident because they draw focus to your eyes instead of your body
  • Result in lots of compliments
Why Most Ready-to-Wear Fashion Makes you look older

The problem with fast fashion is that it's based on color themes that look great on young skin tones. For example, women in their 20s can wear off-white, beige, and creams without looking 100 years old. But most women over 50 can't. That's because colours like off-whites and nudes bring out the sallowness in almost all skin tones. In your 20s these colors can make you look washed out and tired without makeup, but in your 50s these colors make you look old and makeup won't help

Wearing clothes in your 'eye-popping' colors can make you look a decade younger than you are which is why it's the second step in this plus size style guide for women over 50

Your Eye-popping Colors Can change... 

Your eye-popping colors are unique to you and they can change when you change your hair or eye-brow color...

That's why the best process for understanding which colors are best for you doesn't rely on color swatches that are redundant the second you change the color of your hair!

How to Identify Your Eye-popping Colors

The best way to identify your eye-popping age-defying colors is to learn a process known as 'eye-popping' color methodology. There are two ways to do this:

  1. 1
    If you want to see transformational results quickly we recommend you hire a personal stylist who specializes in 'eye-popping' color methodology
  2. 2
    The slow way — follow 'How to Look Younger Using Color' created by a personal stylist/fashion designer who created the 'eye-popping' color methodology
Comparison of Benefits

Work with a Personal Stylist

  • Learn the fail-proof process which is easy to remember and apply 
  • Learn how to combine your eye-popping colors into stylish combinations
  • Gain DIY mastery in < 2 hours 
  • No need to reply on color swatches to remind you 
  • You need a personal stylist who is trained in 'eye-popping' color methodology

DIY Style Guide:

  • It's FREE and you can learn at home
  • You can access the guide as many times as you like
  • Takes a lot longer to learn the process on your own
  • The guide doesn't include advanced color combining
  • You need a full-length mirror, good light and someone to help you take photos of yourself

Step 3: how to buy clothes that balance your proportions

The final step in this plus size style guide for women over 50 is about buying clothes that balance your proportions. But what does balancing your proportions mean and how do you do it? Let's start with a 'Before and After' example...

LoveIt Styling Services - the benefits of working with a personal stylist

Clothes that Balance Your Proportions will:

  • Make you look younger
  • Make you look slimmer
  • Make you look stylish not dowdy
  • Result in lots of compliments
The problem With Ready-to-Wear Fashion

The problem with ready-to-wear plus size fashion for over 50 women is that it's very difficult to find clothes that fit your 5 torso length measurements perfectly (Step 1). If step 1 isn't right there's a strong chance that the clothes will make your tummy/hips/butt etc look bigger and unless you're super confident you will have a strong desire to hide under loose-fitting clothes which can make you frumpy and old! But...

Once the 5 torso measurements fit yours you can modify the shape to balance your proportions. As you can see, the result is slimmer, younger and beautifully balanced plus size curves!

what does balancing your proportions mean?

You can't buy clothes that balance your proportions if you don't know what that means. When your clothes balance your proportions they:

  1. 1
    Create the illusion of length where you are disproportionately short
  2. 2
    They create breakpoints where you are disproportionately long
  3. 3
    They make your bust look smaller or bigger
  4. 4
    They make your hips look slimmer or wider
  5. 5
    They make your shoulders look slimmer or wider
  6. 6
    They make your upper arms look slimmer
  7. 7
    They make your arm length look longer or shorter
  8. 8
    They make your leg length look longer or shorter
  9. 9
    They make your thighs/butt look smaller or bigger
  10. 10
    They make your neck look longer or shorter
  11. 11
    They make your waist look wider or slimmer
The benefits of Clothes That Balance Your Proportions

For example, many plus size women feel self-conscious about their tummies. The natural instinct when you feel 'tummy-conscious' is to wear loose-fitting clothes that 'hide' but this can make you look frumpy, old and often much larger than you are... 

The 'Before and After' example below illustrates how different styles can make a big tummy look instantly slimmer. The benefits of wearing clothes that balance your proportions is how you make 50 the new 30. It keeps you looking stylish and young!

LoveIt Styling Services A Personal Stylist

Clothes that Balance Your Proportions:

  • Make you look younger
  • Make you look slimmer
  • Make you look stylish not dowdy
  • Result in lots of compliments
which clothes balance Your proportions?

Working out which styles create proportional balance on your own is challenging for most women because there is a long list of things to consider. If your 2023 goal is to look younger, slimmer or more stylish, the fastest way to achieve it is to work with a personal stylist who specializes in plus size fashion

How to Buy Clothes that Balance Your Proportions?

Once you know which styles are best for your specific needs try shopping with ready-to-wear plus size fashion brands first to see if they sell the right style with the 5 torso length measurements you need in any of your 'eye-popping' colors or prints

If you can't find what you need with ready-to-wear fashion brands we recommend you explore 'made for you' options because you are better off having 3 outfits that make you look and feel fabulous than 20 that don't!

Key topics covered in this plus size style guide:

In summary, the best plus size over 50 fashion has 3 essential attributes. They are:

  1. 1
    Clothes that fit your 5 torso length measurements 100% 
  2. 2
    Clothes in your eye-popping colors
  3. 3
    Clothes that balance your proportions

If you need help working out the styles that balance your proportions and which colors make your eyes pop we recommend you work with a personal stylist who specializes in plus size fashion

If you can't find ready-to-wear plus size fashion with your essential attributes we recommend you explore 'made for you' options:

Why Shop With Us?

We offer an integrated shopping experience for plus size women. We will help you buy plus size fashion that meets 100% of your essential requirements. LoveIt offers:

One more reason to shop with us...
SCMP mentions LoveIt as place to shop for fashionable plus size clothes Hong Kong